Client Overview
A Californian home décor wholesaler is one of the largest distributors in North America, offering an extensive assortment of stylish and contemporary home furnishings. With a deep focus on delivering high-quality visuals to its retail partners, the company maintains a rigorous standard for product photography and digital presentation.
Business Challenge
As the business expanded its product catalog, the team faced mounting operational costs and delays due to the complex image editing process required for online and catalog-ready assets.
- Intricate product imagery: Many products—such as decorative plants and textured accessories—contained fine visual details like patterned leaves and nuanced shadows.
- Manual editing effort: Each image required 6-8 hours of expert Photoshop work to remove backgrounds, address imperfections like wall marks, and retain crisp edges.
- High labor costs & long timelines: The manual nature of the process limited scalability, delayed listings, and incurred significant overhead.
The company needed a solution that could maintain visual quality while significantly reducing processing time and cost.
Solution
To address these inefficiencies, the wholesaler partnered with atronous.ai to implement automated image processing through artificial intelligence.
Key solution highlights:
- Precision Background Removal: AI algorithms automatically detected and removed backgrounds—even with challenging details like wall scuff marks or intricate patterns—without compromising image quality.
- No Loss in Visual Quality: Images were processed without lossy compression, preserving texture and depth essential for high-resolution retail catalogs.
- Scalable Automation: Hundreds of product images could be clipped, cleaned, and finalized in a fraction of the time required by manual workflows.
The wholesaler also initiated a pilot with atronous.ai’s 2D-to-3D model generation technology, exploring the future of immersive product visualization.
Business Impact
| Before atronous.ai | After atronous.ai |
| 6-8 hours of manual Photoshop editing per image | Under 20 minutes per image using AI |
| Labor-intensive workflows and bottlenecks | Fully automated, scalable image pipeline |
| Visual consistency varied by editor or tool | Standardized, high-fidelity output across products |
Conclusion
By adopting atronous.ai’s AI-powered image automation platform, the Californian home décor wholesaler transformed its product digitization workflow – cutting hours of manual labor down to minutes. This shift not only accelerated time-to-market but ensured consistent, high-quality visuals across all retail touchpoints, enabling the business to scale faster and smarter.